---
title: Vendor Profile
source: https://wpdoc.webkul.com/woocommerce-marketplace/documentation/vendor-profile.html
---

# Vendor Profile

The **Vendor Profile** displays important information about a vendor and helps customers understand the vendor’s store, policies, and credibility.

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## Vendor Profile Overview

- After successful registration, the vendor must complete their profile under **Vendor Profile**.
- The profile contains essential vendor and shop-related information divided into multiple tabs for easier navigation.

<a class="doc-image-link" href="./assets/profile.png"><img src="./assets/profile.png" alt="Vendor Profile Settings" /></a>

## 1. General Tab
The **General** tab contains the vendor's basic information:
- **Personal Details**: Username, First Name, Last Name, and E-Mail.
- **Read-only Applied Commission**: Vendors can view their currently applied commission rate (falling back to the global default if no specific commission is set).

<a class="doc-image-link" href="./assets/general.png"><img src="./assets/general.png" alt="Seller Profile General Tab" /></a>

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## 2. Shop Tab
The **Shop** tab allows the vendor to configure their store details, policies, and SEO settings.
- Vendors can define their shop title, description, and contact information.

<a class="doc-image-link" href="./assets/shop.png"><img src="./assets/shop.png" alt="Seller Profile Shop Tab" /></a>

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## 3. Images Tab
Vendors can upload various images to brand their store from the **Images** tab.
- Allowed file types typically include: `jpg, jpeg, png, webp, gif`.
- **User Image**: The vendor's personal avatar.
- **Shop Logo**: The logo representing the store.
- **Fulfillment Image**: An image or badge displayed for order fulfillment.
- **Banner Image**: A large banner for the store. Vendors can choose whether to display it by checking the "Show banner on vendor page" option.

<a class="doc-image-link" href="./assets/vendor-and-store-image.png"><img src="./assets/vendor-and-store-image.png" alt="Seller Profile Images Tab" /></a>

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## 4. Social Profile Tab
Vendors can link their social media accounts to their store to build trust and increase engagement.
- Available optional fields include: **Facebook**, **Instagram**, **X (Formerly Twitter)**, **LinkedIn**, **Youtube**, and **Pinterest**.
- These links will be displayed on the vendor's public store page.

<a class="doc-image-link" href="./assets/social-profile.png"><img src="./assets/social-profile.png" alt="Seller Profile Social Tab" /></a>

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## 5. Store Hours Tab

Vendors can set a weekly schedule from the **Store Hours** tab with per-day Open/Closed toggles and multiple time slots per day.

<a class="doc-image-link" href="./assets/seller-profile-store-hour.png"><img src="./assets/seller-profile-store-hour.png" alt="Store Hours Settings" /></a>

<a class="doc-image-link" href="./assets/seller-profile-store-hour-2.png"><img src="./assets/seller-profile-store-hour-2.png" alt="Store Hours Profile View" /></a>

### Features of Store Hours:
- The schedule is displayed on the vendor profile page and on a hover tooltip when the store is closed.
- **Optional Blocking**: An admin setting can optionally block purchases while the store is closed.
- **Closed Notices**: Custom admin-configurable messages can be shown on the listing button and single product notice.
- **Hide Products**: When the store is closed, products can optionally be hidden from the shop, archive, and search, while remaining visible on the vendor profile.

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## 6. KYC Tab

The **KYC** (Know Your Customer) tab allows vendors to upload their identity documents for admin verification.
- For detailed information, see the full [Vendor KYC Verification](https://wpdoc.webkul.com/woocommerce-marketplace/documentation/vendor-kyc.html) documentation.

<a class="doc-image-link" href="./assets/seller-kyc-page.png"><img src="./assets/seller-kyc-page.png" alt="Seller Profile KYC Tab" /></a>

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## 7. Profile View Tab

Vendors can choose how their public store page looks from a dedicated **Profile View** tab.
- **Live Preview**: The page features a live preview that updates instantly as you switch between styles.
- **Storefront**: Features a modern store page with an info sidebar (contact details, store hours, map) and a product gallery.
- **Spotlight**: Features a full-width hero banner with your products front and center, and an "About this Vendor" panel.

<a class="doc-image-link" href="./assets/profile-view.png"><img src="./assets/profile-view.png" alt="Profile View Selection" /></a>

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## Vendor Dashboard Access

- If the admin enables the **admin-like dashboard** for vendors:
  - Vendors can see the **Admin Dashboard** option in the left-side account panel.

<a class="doc-image-link" href="./assets/vendor-dashboard.webp"><img src="./assets/vendor-dashboard.webp" alt="Vendor Admin Dashboard Menu" /></a>

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## Google Analytics for Vendors

- Vendors can add their **own Google Analytics Account ID**.
- Vendors can enable tracking events such as:
  - **View Item**
  - **Purchase Event**

<a class="doc-image-link" href="./assets/account-id.webp"><img src="./assets/account-id.webp" alt="Vendor Google Analytics Settings" /></a>

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## Tax System Settings

After configuring **Google Analytics**, vendors can set up their **tax information** directly from the vendor profile edit page.

<a class="doc-image-link" href="./assets/profile-profile.webp"><img src="./assets/profile-profile.webp" alt="Vendor Tax System Settings" /></a>

### Key Points

- Vendors can select their applicable **Tax System** from the dropdown, such as:
  - **GSTIN**
  - **SSN**
  - **VAT**
- Based on the selected tax system:
  - A corresponding **Tax Identification Number** field appears (e.g., GSTIN number) on the vendor’s public profile page.
- Vendors can enter and save their tax details securely

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## Vendor Policies

- Vendors can add and manage the following policies:
  - **Return Policy**
  - **Shipping Policy**
  - **Privacy Policy**
- These policies are displayed on the vendor’s public profile page.

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## Admin-like Vendor Dashboard View

- If the vendor selects the **admin-like view**:
  - The vendor profile layout changes to match the admin-style dashboard.

<a class="doc-image-link" href="./assets/admin-view.webp"><img src="./assets/admin-view.webp" alt="Vendor Admin View Profile" /></a>

<!-- <a class="doc-image-link" href="./assets/prof.webp"><img src="./assets/prof.webp" alt="Vendor Profile Admin Layout" /></a> -->

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## Vendor Purchase Restriction

- Vendors are **restricted from purchasing their own products**.
- This helps prevent:
  - Fake orders
  - Fake reviews

- **Edit Product link** added on the vendor’s own product view page
  - Allows vendors to quickly edit their products from the frontend

<a class="doc-image-link" href="./assets/seller-restriction.webp"><img src="./assets/seller-restriction.webp" alt="Vendor Purchase Restriction" /></a>

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## Vendor Profile – Frontend View

The vendor profile is displayed on the frontend with the following sections:

### Vendor Profile Page

- Displays vendor shop details and branding.
- Shows detailed information about the vendor’s shop.

<a class="doc-image-link" href="./assets/seller-profile.webp"><img src="./assets/seller-profile.webp" alt="Vendor Profile Frontend" /></a>

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### Policies Section

- Displays the vendor’s return, shipping, and privacy policies.

<a class="doc-image-link" href="./assets/seller-profile-policies-section.webp"><img src="./assets/seller-profile-policies-section.webp" alt="Vendor Profile Policies" /></a>

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